Pri­vacy Policy

1. An over­view of data protection

General infor­ma­tion

The fol­lo­wing infor­ma­tion will pro­vide you with an easy to navi­gate over­view of what will happen with your per­sonal data when you visit this web­site. The term “per­sonal data” com­prises all data that can be used to per­so­nally iden­tify you. For detailed infor­ma­tion about the sub­ject matter of data pro­tec­tion, please con­sult our Data Pro­tec­tion Decla­ra­tion, which we have included beneath this copy.

Data recor­ding on this website

Who is the respon­sible party for the recor­ding of data on this web­site (i.e., the “con­troller”)?

The data on this web­site is pro­cessed by the ope­rator of the web­site, whose contact infor­ma­tion is available under sec­tion “Infor­ma­tion about the respon­sible party (referred to as the “con­troller” in the GDPR)” in this Pri­vacy Policy.

How do we record your data?

We collect your data as a result of your sha­ring of your data with us. This may, for ins­tance be infor­ma­tion you enter into our contact form.

Other data shall be recorded by our IT sys­tems auto­ma­ti­cally or after you con­sent to its recor­ding during your web­site visit. This data com­prises pri­ma­rily tech­nical infor­ma­tion (e.g., web browser, ope­ra­ting system, or time the site was accessed). This infor­ma­tion is recorded auto­ma­ti­cally when you access this website.

What are the pur­poses we use your data for?

A por­tion of the infor­ma­tion is gene­rated to gua­rantee the error free pro­vi­sion of the web­site. Other data may be used to ana­lyze your user patterns.

What rights do you have as far as your infor­ma­tion is concerned?

You have the right to receive infor­ma­tion about the source, reci­pi­ents, and pur­poses of your archived per­sonal data at any time wit­hout having to pay a fee for such dis­clo­sures. You also have the right to demand that your data are rec­ti­fied or era­di­cated. If you have con­sented to data pro­ces­sing, you have the option to revoke this con­sent at any time, which shall affect all future data pro­ces­sing. Moreover, you have the right to demand that the pro­ces­sing of your data be rest­ricted under cer­tain cir­cum­s­tances. Fur­ther­more, you have the right to log a com­plaint with the com­pe­tent super­vi­sing agency.

Please do not hesi­tate to contact us at any time if you have ques­tions about this or any other data pro­tec­tion related issues.

Ana­lysis tools and tools pro­vided by third parties

There is a pos­si­bi­lity that your brow­sing pat­terns will be sta­tis­ti­cally ana­lyzed when your visit this web­site. Such ana­lyses are per­formed pri­ma­rily with what we refer to as ana­lysis programs.

For detailed infor­ma­tion about these ana­lysis pro­grams please con­sult our Data Pro­tec­tion Decla­ra­tion below.

2. Hos­ting

We are hos­ting the con­tent of our web­site at the fol­lo­wing provider:

External Hos­ting

This web­site is hosted extern­ally. Per­sonal data coll­ected on this web­site are stored on the ser­vers of the host. These may include, but are not limited to, IP addresses, contact requests, meta­data and com­mu­ni­ca­tions, con­tract infor­ma­tion, contact infor­ma­tion, names, web page access, and other data gene­rated through a web site.

The external hos­ting serves the pur­pose of ful­fil­ling the con­tract with our poten­tial and exis­ting cus­to­mers (Art. 6(1)(b) GDPR) and in the inte­rest of secure, fast, and effi­cient pro­vi­sion of our online ser­vices by a pro­fes­sional pro­vider (Art. 6(1)(f) GDPR). If appro­priate con­sent has been obtained, the pro­ces­sing is car­ried out exclu­si­vely on the basis of Art. 6 (1)(a) GDPR and § 25 (1) TDDDG, insofar the con­sent includes the sto­rage of coo­kies or the access to infor­ma­tion in the user’s end device (e.g., device fin­ger­prin­ting) within the mea­ning of the TDDDG. This con­sent can be revoked at any time.

Our host(s) will only pro­cess your data to the extent neces­sary to fulfil its per­for­mance obli­ga­tions and to follow our ins­truc­tions with respect to such data.

We are using the fol­lo­wing host(s):

dng IT GmbH & Co. KG
Koblenzer Str. 94 · 57482 Wenden
Telefon: 02762 9755–0 · Fax: 02762 9755–200

3. General infor­ma­tion and man­da­tory information

Data pro­tec­tion

The ope­ra­tors of this web­site and its pages take the pro­tec­tion of your per­sonal data very seriously. Hence, we handle your per­sonal data as con­fi­den­tial infor­ma­tion and in com­pli­ance with the sta­tu­tory data pro­tec­tion regu­la­tions and this Data Pro­tec­tion Declaration.

When­ever you use this web­site, a variety of per­sonal infor­ma­tion will be coll­ected. Per­sonal data com­prises data that can be used to per­so­nally iden­tify you. This Data Pro­tec­tion Decla­ra­tion explains which data we collect as well as the pur­poses we use this data for. It also explains how, and for which pur­pose the infor­ma­tion is collected.

We here­with advise you that the trans­mis­sion of data via the Internet (i.e., through e‑mail com­mu­ni­ca­tions) may be prone to secu­rity gaps. It is not pos­sible to com­ple­tely pro­tect data against third-party access.

Infor­ma­tion about the respon­sible party (referred to as the “con­troller” in the GDPR)

The data pro­ces­sing con­troller on this web­site is:

Böckelt GmbH
Ludwig-Erhard-Straße 6
D‑57482 Wenden

Phone: +49 2762 / 41993 – 4
E‑mail: verkauf@boeckelt.de

The con­troller is the natural person or legal entity that single-han­dedly or jointly with others makes decis­ions as to the pur­poses of and resources for the pro­ces­sing of per­sonal data (e.g., names, e‑mail addresses, etc.).

Sto­rage duration

Unless a more spe­cific sto­rage period has been spe­ci­fied in this pri­vacy policy, your per­sonal data will remain with us until the pur­pose for which it was coll­ected no longer applies. If you assert a jus­ti­fied request for dele­tion or revoke your con­sent to data pro­ces­sing, your data will be deleted, unless we have other legally per­mis­sible reasons for sto­ring your per­sonal data (e.g., tax or com­mer­cial law reten­tion periods); in the latter case, the dele­tion will take place after these reasons cease to apply.

General infor­ma­tion on the legal basis for the data pro­ces­sing on this website

If you have con­sented to data pro­ces­sing, we pro­cess your per­sonal data on the basis of Art. 6(1)(a) GDPR or Art. 9 (2)(a) GDPR, if spe­cial cate­go­ries of data are pro­cessed accor­ding to Art. 9 (1) DSGVO. In the case of explicit con­sent to the transfer of per­sonal data to third count­ries, the data pro­ces­sing is also based on Art. 49 (1)(a) GDPR. If you have con­sented to the sto­rage of coo­kies or to the access to infor­ma­tion in your end device (e.g., via device fin­ger­prin­ting), the data pro­ces­sing is addi­tio­nally based on § 25 (1) TDDDG. The con­sent can be revoked at any time. If your data is required for the ful­fill­ment of a con­tract or for the imple­men­ta­tion of pre-con­trac­tual mea­sures, we pro­cess your data on the basis of Art. 6(1)(b) GDPR. Fur­ther­more, if your data is required for the ful­fill­ment of a legal obli­ga­tion, we pro­cess it on the basis of Art. 6(1)© GDPR. Fur­ther­more, the data pro­ces­sing may be car­ried out on the basis of our legi­ti­mate inte­rest accor­ding to Art. 6(1)(f) GDPR. Infor­ma­tion on the rele­vant legal basis in each indi­vi­dual case is pro­vided in the fol­lo­wing para­graphs of this pri­vacy policy.

Desi­gna­tion of a data pro­tec­tion officer

We have appointed a data pro­tec­tion officer.

NAME DATEN­SCHUTZ­BE­TREIBER

Phone: [Tele­fon­nummer des Datenschutzbeauftragten]
E‑mail: [E‑Mail-Adresse des Datenschutzbeauftragten]

Reci­pi­ents of per­sonal data

In the scope of our busi­ness acti­vi­ties, we coope­rate with various external par­ties. In some cases, this also requires the transfer of per­sonal data to these external par­ties. We only dis­c­lose per­sonal data to external par­ties if this is required as part of the ful­fill­ment of a con­tract, if we are legally obli­gated to do so (e.g., dis­clo­sure of data to tax aut­ho­ri­ties), if we have a legi­ti­mate inte­rest in the dis­clo­sure pur­suant to Art. 6 (1)(f) GDPR, or if ano­ther legal basis per­mits the dis­clo­sure of this data. When using pro­ces­sors, we only dis­c­lose per­sonal data of our cus­to­mers on the basis of a valid con­tract on data pro­ces­sing. In the case of joint pro­ces­sing, a joint pro­ces­sing agree­ment is concluded.

Revo­ca­tion of your con­sent to the pro­ces­sing of data

A wide range of data pro­ces­sing tran­sac­tions are pos­sible only sub­ject to your express con­sent. You can also revoke at any time any con­sent you have already given us. This shall be wit­hout pre­ju­dice to the lawful­ness of any data coll­ec­tion that occurred prior to your revocation.

Right to object to the coll­ec­tion of data in spe­cial cases; right to object to direct adver­ti­sing (Art. 21 GDPR)

IN THE EVENT THAT DATA ARE PRO­CESSED ON THE BASIS OF ART. 6(1)(E) OR (F) GDPR, YOU HAVE THE RIGHT TO AT ANY TIME OBJECT TO THE PRO­CES­SING OF YOUR PER­SONAL DATA BASED ON GROUNDS ARI­SING FROM YOUR UNIQUE SITUA­TION. THIS ALSO APPLIES TO ANY PRO­FILING BASED ON THESE PRO­VI­SIONS. TO DETER­MINE THE LEGAL BASIS, ON WHICH ANY PRO­CES­SING OF DATA IS BASED, PLEASE CON­SULT THIS DATA PRO­TEC­TION DECLA­RA­TION. IF YOU LOG AN OBJEC­TION, WE WILL NO LONGER PRO­CESS YOUR AFFECTED PER­SONAL DATA, UNLESS WE ARE IN A POSI­TION TO PRE­SENT COM­PEL­LING PRO­TEC­TION WORTHY GROUNDS FOR THE PRO­CES­SING OF YOUR DATA, THAT OUT­WEIGH YOUR INTE­RESTS, RIGHTS AND FREE­DOMS OR IF THE PUR­POSE OF THE PRO­CES­SING IS THE CLAI­MING, EXER­CISING OR DEFENCE OF LEGAL ENTIT­LE­MENTS (OBJEC­TION PUR­SUANT TO ART. 21(1) GDPR).

IF YOUR PER­SONAL DATA IS BEING PRO­CESSED IN ORDER TO ENGAGE IN DIRECT ADVER­TI­SING, YOU HAVE THE RIGHT TO OBJECT TO THE PRO­CES­SING OF YOUR AFFECTED PER­SONAL DATA FOR THE PUR­POSES OF SUCH ADVER­TI­SING AT ANY TIME. THIS ALSO APPLIES TO PRO­FILING TO THE EXTENT THAT IT IS AFFI­LIATED WITH SUCH DIRECT ADVER­TI­SING. IF YOU OBJECT, YOUR PER­SONAL DATA WILL SUB­SE­QUENTLY NO LONGER BE USED FOR DIRECT ADVER­TI­SING PUR­POSES (OBJEC­TION PUR­SUANT TO ART. 21(2) GDPR).

Right to log a com­plaint with the com­pe­tent super­vi­sory agency

In the event of vio­la­tions of the GDPR, data sub­jects are entitled to log a com­plaint with a super­vi­sory agency, in par­ti­cular in the member state where they usually main­tain their domicile, place of work or at the place where the alleged vio­la­tion occurred. The right to log a com­plaint is in effect regard­less of any other admi­nis­tra­tive or court pro­cee­dings available as legal recourses.

Right to data portability

You have the right to have data that we pro­cess auto­ma­ti­cally on the basis of your con­sent or in ful­fill­ment of a con­tract handed over to you or to a third party in a common, machine-rea­dable format. If you should demand the direct transfer of the data to ano­ther con­troller, this will be done only if it is tech­ni­cally feasible.

Infor­ma­tion about, rec­ti­fi­ca­tion and era­di­ca­tion of data

Within the scope of the appli­cable sta­tu­tory pro­vi­sions, you have the right to demand infor­ma­tion about your archived per­sonal data, their source and reci­pi­ents as well as the pur­pose of the pro­ces­sing of your data at any time. You may also have a right to have your data rec­ti­fied or era­di­cated. If you have ques­tions about this sub­ject matter or any other ques­tions about per­sonal data, please do not hesi­tate to contact us at any time.

Right to demand pro­ces­sing restrictions

You have the right to demand the impo­si­tion of rest­ric­tions as far as the pro­ces­sing of your per­sonal data is con­cerned. To do so, you may contact us at any time. The right to demand rest­ric­tion of pro­ces­sing applies in the fol­lo­wing cases:

• In the event that you should dis­pute the cor­rect­ness of your data archived by us, we will usually need some time to verify this claim. During the time that this inves­ti­ga­tion is ongoing, you have the right to demand that we rest­rict the pro­ces­sing of your per­sonal data.
• If the pro­ces­sing of your per­sonal data was/is con­ducted in an unlawful manner, you have the option to demand the rest­ric­tion of the pro­ces­sing of your data ins­tead of deman­ding the era­di­ca­tion of this data.
• If we do not need your per­sonal data any longer and you need it to exer­cise, defend or claim legal entit­le­ments, you have the right to demand the rest­ric­tion of the pro­ces­sing of your per­sonal data ins­tead of its eradication.
• If you have raised an objec­tion pur­suant to Art. 21(1) GDPR, your rights and our rights will have to be weighed against each other. As long as it has not been deter­mined whose inte­rests pre­vail, you have the right to demand a rest­ric­tion of the pro­ces­sing of your per­sonal data.

If you have rest­ricted the pro­ces­sing of your per­sonal data, these data – with the excep­tion of their archi­ving – may be pro­cessed only sub­ject to your con­sent or to claim, exer­cise or defend legal entit­le­ments or to pro­tect the rights of other natural per­sons or legal enti­ties or for important public inte­rest reasons cited by the Euro­pean Union or a member state of the EU.

SSL and/or TLS encryption

For secu­rity reasons and to pro­tect the trans­mis­sion of con­fi­den­tial con­tent, such as purchase orders or inqui­ries you submit to us as the web­site ope­rator, this web­site uses either an SSL or a TLS encryp­tion pro­gram. You can reco­gnize an encrypted con­nec­tion by che­cking whe­ther the address line of the browser swit­ches from “http://” to “https://” and also by the appearance of the lock icon in the browser line.

If the SSL or TLS encryp­tion is acti­vated, data you transmit to us cannot be read by third parties.

Rejec­tion of unso­li­cited e‑mails

We here­with object to the use of contact infor­ma­tion published in con­junc­tion with the man­da­tory infor­ma­tion to be pro­vided in our Site Notice to send us pro­mo­tional and infor­ma­tion mate­rial that we have not expressly requested. The ope­ra­tors of this web­site and its pages reserve the express right to take legal action in the event of the unso­li­cited sen­ding of pro­mo­tional infor­ma­tion, for ins­tance via SPAM messages.

4. Recor­ding of data on this website

Coo­kies

Our web­sites and pages use what the industry refers to as “coo­kies.” Coo­kies are small data packages that do not cause any damage to your device. They are either stored tem­po­r­a­rily for the dura­tion of a ses­sion (ses­sion coo­kies) or they are per­ma­nently archived on your device (per­ma­nent coo­kies). Ses­sion coo­kies are auto­ma­ti­cally deleted once you ter­mi­nate your visit. Per­ma­nent coo­kies remain archived on your device until you actively delete them, or they are auto­ma­ti­cally era­di­cated by your web browser.

Coo­kies can be issued by us (first-party coo­kies) or by third-party com­pa­nies (so-called third-party coo­kies). Third-party coo­kies enable the inte­gra­tion of cer­tain ser­vices of third-party com­pa­nies into web­sites (e.g., coo­kies for hand­ling pay­ment services).

Coo­kies have a variety of func­tions. Many coo­kies are tech­ni­cally essen­tial since cer­tain web­site func­tions would not work in the absence of these coo­kies (e.g., the shop­ping cart func­tion or the dis­play of videos). Other coo­kies may be used to ana­lyze user beha­vior or for pro­mo­tional purposes.

Coo­kies, which are required for the per­for­mance of elec­tronic com­mu­ni­ca­tion tran­sac­tions, for the pro­vi­sion of cer­tain func­tions you want to use (e.g., for the shop­ping cart func­tion) or those that are neces­sary for the opti­miza­tion (required coo­kies) of the web­site (e.g., coo­kies that pro­vide mea­surable insights into the web audi­ence), shall be stored on the basis of Art. 6(1)(f) GDPR, unless a dif­fe­rent legal basis is cited. The ope­rator of the web­site has a legi­ti­mate inte­rest in the sto­rage of required coo­kies to ensure the tech­ni­cally error-free and opti­mized pro­vi­sion of the operator’s ser­vices. If your con­sent to the sto­rage of the coo­kies and similar reco­gni­tion tech­no­lo­gies has been requested, the pro­ces­sing occurs exclu­si­vely on the basis of the con­sent obtained (Art. 6(1)(a) GDPR and § 25 (1) TDDDG); this con­sent may be revoked at any time.

You have the option to set up your browser in such a manner that you will be noti­fied any time coo­kies are placed and to permit the accep­tance of coo­kies only in spe­cific cases. You may also exclude the accep­tance of coo­kies in cer­tain cases or in general or acti­vate the delete-func­tion for the auto­matic era­di­ca­tion of coo­kies when the browser closes. If coo­kies are deac­ti­vated, the func­tions of this web­site may be limited.

Which coo­kies and ser­vices are used on this web­site can be found in this pri­vacy policy.

Contact form

If you submit inqui­ries to us via our contact form, the infor­ma­tion pro­vided in the contact form as well as any contact infor­ma­tion pro­vided the­rein will be stored by us in order to handle your inquiry and in the event that we have fur­ther ques­tions. We will not share this infor­ma­tion wit­hout your consent.

The pro­ces­sing of these data is based on Art. 6(1)(b) GDPR, if your request is related to the exe­cu­tion of a con­tract or if it is neces­sary to carry out pre-con­trac­tual mea­sures. In all other cases the pro­ces­sing is based on our legi­ti­mate inte­rest in the effec­tive pro­ces­sing of the requests addressed to us (Art. 6(1)(f) GDPR) or on your agree­ment (Art. 6(1)(a) GDPR) if this has been requested; the con­sent can be revoked at any time.

The infor­ma­tion you have entered into the contact form shall remain with us until you ask us to era­di­cate the data, revoke your con­sent to the archi­ving of data or if the pur­pose for which the infor­ma­tion is being archived no longer exists (e.g., after we have con­cluded our response to your inquiry). This shall be wit­hout pre­ju­dice to any man­da­tory legal pro­vi­sions, in par­ti­cular reten­tion periods.

Request by e‑mail, tele­phone, or fax

If you contact us by e‑mail, tele­phone or fax, your request, inclu­ding all resul­ting per­sonal data (name, request) will be stored and pro­cessed by us for the pur­pose of pro­ces­sing your request. We do not pass these data on wit­hout your consent.

These data are pro­cessed on the basis of Art. 6(1)(b) GDPR if your inquiry is related to the ful­fill­ment of a con­tract or is required for the per­for­mance of pre-con­trac­tual mea­sures. In all other cases, the data are pro­cessed on the basis of our legi­ti­mate inte­rest in the effec­tive hand­ling of inqui­ries sub­mitted to us (Art. 6(1)(f) GDPR) or on the basis of your con­sent (Art. 6(1)(a) GDPR) if it has been obtained; the con­sent can be revoked at any time.

The data sent by you to us via contact requests remain with us until you request us to delete, revoke your con­sent to the sto­rage or the pur­pose for the data sto­rage lapses (e.g. after com­ple­tion of your request). Man­da­tory sta­tu­tory pro­vi­sions — in par­ti­cular sta­tu­tory reten­tion periods — remain unaffected.

Calendly

You can make appoint­ments with us on our web­site. We use the “Calendly” tool for boo­king appoint­ments. The pro­vider is Calendly LLC, 271 17th St NW, 10th Floor, Atlanta, Georgia 30363, USA (her­ein­after “Calendly”).

To book an appoint­ment, enter the requested data and the desired date in the screen pro­vided. The data entered will be used for plan­ning, exe­cu­ting and, if neces­sary, for the follow-up of the appoint­ment. The appoint­ment data is stored for us on the ser­vers of Calendly, whose pri­vacy policy can be viewed here: https://calendly.com/privacy.

The data you have entered will remain with us until you ask us to delete it, revoke your con­sent for sto­rage or the pur­pose for which the data was stored ceases to apply. Man­da­tory legal pro­vi­sions, in par­ti­cular reten­tion periods, remain unaffected.

The legal basis for data pro­ces­sing is Art. 6(1)(f) GDPR. The web­site ope­rator has a jus­ti­fied inte­rest in making appoint­ments with inte­rested par­ties and cus­to­mers in as uncom­pli­cated a manner as pos­sible. If appro­priate con­sent has been obtained, the pro­ces­sing is car­ried out exclu­si­vely on the basis of Art. 6(1)(a) GDPR and § 25 (1) TDDDG, insofar the con­sent includes the sto­rage of coo­kies or the access to infor­ma­tion in the user’s end device (e.g., device fin­ger­prin­ting) within the mea­ning of the TDDDG. This con­sent can be revoked at any time.

The data transfer to the USA is based on the stan­dard con­trac­tual clauses of the Euro­pean Com­mis­sion. Details can be found here: https://calendly.com/pages/dpa.

The com­pany is cer­ti­fied in accordance with the “EU-US Data Pri­vacy Frame­work” (DPF). The DPF is an agree­ment bet­ween the Euro­pean Union and the US, which is intended to ensure com­pli­ance with Euro­pean data pro­tec­tion stan­dards for data pro­ces­sing in the US. Every com­pany cer­ti­fied under the DPF is obliged to comply with these data pro­tec­tion stan­dards. For more infor­ma­tion, please contact the pro­vider under the fol­lo­wing link: https://www.dataprivacyframework.gov/participant/6050.

Data pro­ces­sing

We have con­cluded a data pro­ces­sing agree­ment (DPA) for the use of the above-men­tioned ser­vice. This is a con­tract man­dated by data pri­vacy laws that gua­ran­tees that they pro­cess per­sonal data of our web­site visi­tors only based on our ins­truc­tions and in com­pli­ance with the GDPR.

Pro­ven­Ex­pert

We have included eva­lua­tion seals from Pro­ven­Ex­pert on this web­site. The pro­vider is Expert Sys­tems AG, Qued­lin­burger Str. 1, 10589 Berlin, https://www.provenexpert.com.

The Pro­ven­Ex­pert seal enables us to dis­play on our web­site cus­tomer reviews that have been sub­mitted to Pro­ven­Ex­pert about our com­pany. When you visit our web­site, a con­nec­tion to Pro­ven­Ex­pert is estab­lished so that Pro­ven­Ex­pert can deter­mine that you have visited our web­site. Fur­ther­more, Pro­ven­Ex­pert records your lan­guage set­tings to dis­play the seal in the chosen language.

The use of Pro­ven­Ex­pert is based on Art. 6(1)(f) GDPR. The web­site ope­rator has a legi­ti­mate inte­rest in the most com­pre­hen­sible pre­sen­ta­tion of cus­tomer reviews. If appro­priate con­sent has been obtained, the pro­ces­sing is car­ried out exclu­si­vely on the basis of Art. 6(1)(a) GDPR and § 25 (1) TDDDG, insofar the con­sent includes the sto­rage of coo­kies or the access to infor­ma­tion in the user’s end device (e.g., device fin­ger­prin­ting) within the mea­ning of the TDDDG. This con­sent can be revoked at any time.

5. Ana­lysis tools and advertising

Google Tag Manager

We use the Google Tag Manager. The pro­vider is Google Ire­land Limited, Gordon House, Barrow Street, Dublin 4, Ireland

The Google Tag Manager is a tool that allows us to inte­grate tracking or sta­tis­tical tools and other tech­no­lo­gies on our web­site. The Google Tag Manager itself does not create any user pro­files, does not store coo­kies, and does not carry out any inde­pen­dent ana­lyses. It only manages and runs the tools inte­grated via it. However, the Google Tag Manager does collect your IP address, which may also be trans­ferred to Google’s parent com­pany in the United States.

The Google Tag Manager is used on the basis of Art. 6(1)(f) GDPR. The web­site ope­rator has a legi­ti­mate inte­rest in the quick and uncom­pli­cated inte­gra­tion and admi­nis­tra­tion of various tools on his web­site. If appro­priate con­sent has been obtained, the pro­ces­sing is car­ried out exclu­si­vely on the basis of Art. 6(1)(a) GDPR and § 25 (1) TDDDG, insofar the con­sent includes the sto­rage of coo­kies or the access to infor­ma­tion in the user’s end device (e.g., device fin­ger­prin­ting) within the mea­ning of the TDDDG. This con­sent can be revoked at any time.

The com­pany is cer­ti­fied in accordance with the “EU-US Data Pri­vacy Frame­work” (DPF). The DPF is an agree­ment bet­ween the Euro­pean Union and the US, which is intended to ensure com­pli­ance with Euro­pean data pro­tec­tion stan­dards for data pro­ces­sing in the US. Every com­pany cer­ti­fied under the DPF is obliged to comply with these data pro­tec­tion stan­dards. For more infor­ma­tion, please contact the pro­vider under the fol­lo­wing link: https://www.dataprivacyframework.gov/participant/5780.

Google Ana­ly­tics

This web­site uses func­tions of the web ana­lysis ser­vice Google Ana­ly­tics. The pro­vider of this ser­vice is Google Ire­land Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

Google Ana­ly­tics enables the web­site ope­rator to ana­lyze the beha­vior pat­terns of web­site visi­tors. To that end, the web­site ope­rator receives a variety of user data, such as pages accessed, time spent on the page, the uti­lized ope­ra­ting system and the user’s origin. This data is assi­gned to the respec­tive end device of the user. An assign­ment to a user-ID does not take place.

Fur­ther­more, Google Ana­ly­tics allows us to record your mouse and scroll move­ments and clicks, among other things. Google Ana­ly­tics uses various mode­ling approa­ches to aug­ment the coll­ected data sets and uses machine lear­ning tech­no­lo­gies in data analysis.

Google Ana­ly­tics uses tech­no­lo­gies that make the reco­gni­tion of the user for the pur­pose of ana­ly­zing the user beha­vior pat­terns (e.g., coo­kies or device fin­ger­prin­ting). The web­site use infor­ma­tion recorded by Google is, as a rule trans­ferred to a Google server in the United States, where it is stored.

The use of these ser­vices occurs on the basis of your con­sent pur­suant to Art. 6(1)(a) GDPR and § 25(1) TDDDG. You may revoke your con­sent at any time.

Data trans­mis­sion to the US is based on the Stan­dard Con­trac­tual Clauses (SCC) of the Euro­pean Com­mis­sion. Details can be found here: https://privacy.google.com/businesses/controllerterms/mccs/.

The com­pany is cer­ti­fied in accordance with the “EU-US Data Pri­vacy Frame­work” (DPF). The DPF is an agree­ment bet­ween the Euro­pean Union and the US, which is intended to ensure com­pli­ance with Euro­pean data pro­tec­tion stan­dards for data pro­ces­sing in the US. Every com­pany cer­ti­fied under the DPF is obliged to comply with these data pro­tec­tion stan­dards. For more infor­ma­tion, please contact the pro­vider under the fol­lo­wing link: https://www.dataprivacyframework.gov/participant/5780.

IP anony­miza­tion

Google Ana­ly­tics IP anony­miza­tion is active. As a result, your IP address will be abbre­viated by Google within the member states of the Euro­pean Union or in other states that have rati­fied the Con­ven­tion on the Euro­pean Eco­nomic Area prior to its trans­mis­sion to the United States. The full IP address will be trans­mitted to one of Google’s ser­vers in the United States and abbre­viated there only in excep­tional cases. On behalf of the ope­rator of this web­site, Google shall use this infor­ma­tion to ana­lyze your use of this web­site to gene­rate reports on web­site acti­vi­ties and to render other ser­vices to the ope­rator of this web­site that are related to the use of the web­site and the Internet. The IP address trans­mitted in con­junc­tion with Google Ana­ly­tics from your browser shall not be merged with other data in Google’s possession.

Browser plug-in

You can pre­vent the recor­ding and pro­ces­sing of your data by Google by down­loa­ding and instal­ling the browser plugin available under the fol­lo­wing link: https://tools.google.com/dlpage/gaoptout?hl=en.

For more infor­ma­tion about the hand­ling of user data by Google Ana­ly­tics, please con­sult Google’s Data Pri­vacy Decla­ra­tion at: https://support.google.com/analytics/answer/6004245?hl=en.

Hotjar

This web­site uti­lizes Hotjar. The pro­vider is Hotjar Ltd., Level 2, St Julians Busi­ness Centre, 3, Elia Zammit Street, St Julians STJ 1000, Malta, Europe (web­site: https://www.hotjar.com).

Hotjar is a tool used to ana­lyze your user pat­terns on this web­site. Hotjar allows us to for ins­tance record your mouse and scroll move­ments as well as your click. During this pro­cess, Hotjar also has the capa­bi­lity to deter­mine how long your cursor remained in a cer­tain posi­tion. Based on this infor­ma­tion, Hotjar com­piles so-called Heat­maps, that make pos­sible to deter­mine which parts of the web­site the web­site visitor reviews with preference.

We are also able to deter­mine how long you have stayed on a page of this web­site and when you left. We can also deter­mine at which point you sus­pended making ent­ries into a contact form (so-called con­ver­sion funnels).

Fur­ther­more, Hotjar can be deployed to obtain direct feed­back from web­site visi­tors. This func­tion aims at the impro­ve­ment of the web­site offe­rings of the web­site operator.

Hotjar uses tech­no­lo­gies that make it pos­sible to reco­gnize the user for the pur­pose of ana­ly­zing the user pat­terns (e.g., coo­kies or the deploy­ment of device fingerprinting).

If your appr­oval (con­sent) has been obtained the use of the abo­ve­men­tioned ser­vice shall occur on the basis of Art. 6(1)(a) GDPR and § 25 TDDDG (German Tele­com­mu­ni­ca­tions Act). Such con­sent may be revoked at any time. If your con­sent was not obtained, the use of the ser­vice will occur on the basis of Art. 6(1)(f) GDPR; the web­site ope­rator has a legi­ti­mate inte­rest in the ana­lysis of user pat­terns to opti­mize both, the web pre­sen­ta­tion and the operator’s adver­ti­sing activities.

Deac­ti­va­tion of Hotjar

If you would like to deac­ti­vate the recor­ding of data by Hotjar, please click on the link below and follow the ins­truc­tions pro­vided under the link: https://www.hotjar.com/policies/do-not-track/.

Please keep in mind that you will have to sepa­ra­tely deac­ti­vate Hotjar for every browser and every device.

For more detailed infor­ma­tion about Hotjar and the data to be recorded, please con­sult the Data Pri­vacy Decla­ra­tion of Hotjar under the fol­lo­wing link: https://www.hotjar.com/privacy.

Google Ads

The web­site ope­rator uses Google Ads. Google Ads is an online pro­mo­tional pro­gram of Google Ire­land Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

Google Ads enables us to dis­play ads in the Google search engine or on third-party web­sites, if the user enters cer­tain search terms into Google (key­word tar­ge­ting). It is also pos­sible to place tar­geted ads based on the user data Google has in its pos­ses­sion (e.g., loca­tion data and inte­rests; target group tar­ge­ting). As the web­site ope­rator, we can ana­lyze these data quan­ti­ta­tively, for ins­tance by ana­ly­zing which search terms resulted in the dis­play of our ads and how many ads led to respec­tive clicks.

The use of these ser­vices occurs on the basis of your con­sent pur­suant to Art. 6(1)(a) GDPR and § 25(1) TDDDG. You may revoke your con­sent at any time.

Data trans­mis­sion to the US is based on the Stan­dard Con­trac­tual Clauses (SCC) of the Euro­pean Com­mis­sion. Details can be found here: https://policies.google.com/privacy/frameworks and https://business.safety.google/controllerterms/.

The com­pany is cer­ti­fied in accordance with the “EU-US Data Pri­vacy Frame­work” (DPF). The DPF is an agree­ment bet­ween the Euro­pean Union and the US, which is intended to ensure com­pli­ance with Euro­pean data pro­tec­tion stan­dards for data pro­ces­sing in the US. Every com­pany cer­ti­fied under the DPF is obliged to comply with these data pro­tec­tion stan­dards. For more infor­ma­tion, please contact the pro­vider under the fol­lo­wing link: https://www.dataprivacyframework.gov/participant/5780.

6. News­letter

News­letter data

If you would like to receive the news­letter offered on the web­site, we require an e‑mail address from you as well as infor­ma­tion that allows us to verify that you are the owner of the e‑mail address pro­vided and that you agree to receive the news­letter. Fur­ther data is not coll­ected or only on a vol­un­tary basis. For the hand­ling of the news­letter, we use news­letter ser­vice pro­vi­ders, which are described below.

Active­Cam­paign

This web­site uses Active­Cam­paign for sen­ding news­let­ters. Pro­vider is Active­Cam­paign, Inc., 1 N Dear­born, 5th Floor Chi­cago, Illi­nois 60602, United States.

Active­Cam­paign is a ser­vice with which, among other things, the dis­patch of news­let­ters can be orga­nized and ana­lyzed. The data you enter for the pur­pose of sub­scribing to the news­letter will be stored on the ser­vers of Active­Cam­paign in the United States.

Data ana­lysis by ActiveCampaign

With the help of Active­Cam­paign we are able to ana­lyze our news­letter cam­paigns. For example, we can see if a news­letter mes­sage has been opened and which links have been cli­cked. In this way, we can deter­mine which links have been cli­cked par­ti­cu­larly frequently.

We can also see whe­ther cer­tain pre­viously defined actions were per­formed after ope­ning / cli­cking (con­ver­sion rate). For example, we can tell if you have made a purchase after cli­cking on the newsletter.

Active­Cam­paign also allows us to clas­sify news­letter reci­pi­ents into dif­fe­rent cate­go­ries („clus­ters”). For example, the news­letter reci­pi­ents can be sub­di­vided accor­ding to age, gender, or place of resi­dence. In this way, the news­let­ters can be better adapted to the respec­tive target groups. If you do not want an ana­lysis by Active­Cam­paign, you have to unsub­scribe from the news­letter. For this pur­pose, we pro­vide a cor­re­spon­ding link in every news­letter mes­sage. Fur­ther­more, you can unsub­scribe from the news­letter directly on the website.

Detailed infor­ma­tion about the func­tions of Active­Cam­paign can be found in the fol­lo­wing link: https://www.activecampaign.com/email-marketing.

The pri­vacy policy of Active­Cam­paign can be found at: https://www.activecampaign.com/privacy-policy.

Legal Basis

Data pro­ces­sing is based on your agree­ment (Art. 6(1)(a) GDPR). You can revoke this agree­ment at any time. The lega­lity of the data pro­ces­sing ope­ra­tions that have already taken place remains unaf­fected by the revocation.

Data trans­mis­sion to the US is based on the Stan­dard Con­trac­tual Clauses (SCC) of the Euro­pean Com­mis­sion. Details can be found here: https://www.activecampaign.com/legal/newscc and https://www.activecampaign.com/de/legal/gdpr-updates/privacy-shield.

Sto­rage period

The data depo­sited with us for the pur­pose of sub­scribing to the news­letter will be stored by us until you unsub­scribe from the news­letter or the news­letter ser­vice pro­vider and deleted from the news­letter dis­tri­bu­tion list after you unsub­scribe from the news­letter. Data stored for other pur­poses with us remain unaffected.

After you unsub­scribe from the news­letter dis­tri­bu­tion list, your e‑mail address may be stored by us or the news­letter ser­vice pro­vider in a black­list, if such action is neces­sary to pre­vent future mai­lings. The data from the black­list is used only for this pur­pose and not merged with other data. This serves both your inte­rest and our inte­rest in com­plying with the legal requi­re­ments when sen­ding news­let­ters (legi­ti­mate inte­rest within the mea­ning of Art. 6(1)(f) GDPR). The sto­rage in the black­list is inde­fi­nite. You may object to the sto­rage if your inte­rests out­weigh our legi­ti­mate interest.

The com­pany is cer­ti­fied in accordance with the “EU-US Data Pri­vacy Frame­work” (DPF). The DPF is an agree­ment bet­ween the Euro­pean Union and the US, which is intended to ensure com­pli­ance with Euro­pean data pro­tec­tion stan­dards for data pro­ces­sing in the US. Every com­pany cer­ti­fied under the DPF is obliged to comply with these data pro­tec­tion stan­dards. For more infor­ma­tion, please contact the pro­vider under the fol­lo­wing link: https://www.dataprivacyframework.gov/s/participant-search/participant-detail?contact=true&id=a2zt0000000GnH6AAK&status=Active.

7. Plug-ins and Tools

You­Tube

This web­site embeds videos of the web­site You­Tube. The web­site ope­rator is Google Ire­land Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

If you visit a page on this web­site into which a You­Tube has been embedded, a con­nec­tion with YouTube’s ser­vers will be estab­lished. As a result, the You­Tube server will be noti­fied, which of our pages you have visited.

Fur­ther­more, You­Tube will be able to place various coo­kies on your device or com­pa­rable tech­no­lo­gies for reco­gni­tion (e.g. device fin­ger­prin­ting). In this way You­Tube will be able to obtain infor­ma­tion about this website’s visi­tors. Among other things, this infor­ma­tion will be used to gene­rate video sta­tis­tics with the aim of impro­ving the user fri­end­li­ness of the site and to pre­vent attempts to commit fraud.

If you are logged into your You­Tube account while you visit our site, you enable You­Tube to directly allo­cate your brow­sing pat­terns to your per­sonal pro­file. You have the option to pre­vent this by log­ging out of your You­Tube account.

The use of You­Tube is based on our inte­rest in pre­sen­ting our online con­tent in an appe­aling manner. Pur­suant to Art. 6(1)(f) GDPR, this is a legi­ti­mate inte­rest. If appro­priate con­sent has been obtained, the pro­ces­sing is car­ried out exclu­si­vely on the basis of Art. 6(1)(a) GDPR and § 25 (1) TDDDG, insofar the con­sent includes the sto­rage of coo­kies or the access to infor­ma­tion in the user’s end device (e.g., device fin­ger­prin­ting) within the mea­ning of the TDDDG. This con­sent can be revoked at any time.

For more infor­ma­tion on how You­Tube handles user data, please con­sult the You­Tube Data Pri­vacy Policy under: https://policies.google.com/privacy?hl=en.

The com­pany is cer­ti­fied in accordance with the “EU-US Data Pri­vacy Frame­work” (DPF). The DPF is an agree­ment bet­ween the Euro­pean Union and the US, which is intended to ensure com­pli­ance with Euro­pean data pro­tec­tion stan­dards for data pro­ces­sing in the US. Every com­pany cer­ti­fied under the DPF is obliged to comply with these data pro­tec­tion stan­dards. For more infor­ma­tion, please contact the pro­vider under the fol­lo­wing link: https://www.dataprivacyframework.gov/participant/5780.

Adobe Fonts

In order to ensure the uni­form depic­tion of cer­tain fonts, this web­site uses fonts called Adobe Fonts pro­vided by Adobe Sys­tems Incor­po­rated, 345 Park Avenue, San Jose, CA 95110–2704, USA (Adobe).

When you access pages of this web­site, your browser will auto­ma­ti­cally load the required fonts directly from the Adobe site to be able to dis­play them cor­rectly on your device. As a result, your browser will estab­lish a con­nec­tion with Adobe’s ser­vers in the United States. Hence, Adobe learns that your IP address was used to access this web­site. Accor­ding to the infor­ma­tion pro­vided by Adobe, no coo­kies will be stored in con­junc­tion with the pro­vi­sion of the fonts.

Data are stored and ana­lyzed on the basis of Art. 6(1)(f) GDPR. The web­site ope­rator has a legi­ti­mate inte­rest in a uni­form pre­sen­ta­tion of the font on the operator’s web­site. If appro­priate con­sent has been obtained, the pro­ces­sing is car­ried out exclu­si­vely on the basis of Art. 6(1)(a) GDPR and § 25 (1) TDDDG, insofar the con­sent includes the sto­rage of coo­kies or the access to infor­ma­tion in the user’s end device (e.g., device fin­ger­prin­ting) within the mea­ning of the TDDDG. This con­sent can be revoked at any time.

Data trans­mis­sion to the US is based on the Stan­dard Con­trac­tual Clauses (SCC) of the Euro­pean Com­mis­sion. Details can be found here: https://www.adobe.com/de/privacy/eudatatransfers.html.

For more infor­ma­tion about Adobe Fonts, please read the poli­cies under: https://www.adobe.com/privacy/policies/adobe-fonts.html.

Adobe’s Data Pri­vacy Decla­ra­tion may be reviewed under: https://www.adobe.com/privacy/policy.html.

The com­pany is cer­ti­fied in accordance with the “EU-US Data Pri­vacy Frame­work” (DPF). The DPF is an agree­ment bet­ween the Euro­pean Union and the US, which is intended to ensure com­pli­ance with Euro­pean data pro­tec­tion stan­dards for data pro­ces­sing in the US. Every com­pany cer­ti­fied under the DPF is obliged to comply with these data pro­tec­tion stan­dards. For more infor­ma­tion, please contact the pro­vider under the fol­lo­wing link: https://www.dataprivacyframework.gov/s/participant-search/participant-detail?contact=true&id=a2zt0000000TNo9AAG&status=Active.